Acelity Careers

Sr. Analyst Segmentation & Targeting

San Antonio, United States of America
Sales Administration


Job Description

The Sr. Analyst is responsible for analyzing industry trends and aligning customer attributes with appropriate procedure, facility type, opportunity, etc  to drive decision making and enable personalization of the marketing message.  In addition, the Sr. Analyst will deliver actionable insights about market segment, customer, and product behavior to provide analytics that will measure the success of the segmentation and targeting exercise and product adoption of targeted accounts.

  • Ingest 3rd party data and crosswalk it to Acelity data to complete the consumer research and data analysis
  • Translate results into clear and useful insights for internal partners and external stakeholders
  • Manage and optimize ongoing insights efforts, such as: customer surveys, brand trackers, usability testing, and social listening
  • Bring insights to life through data visualization/dashboards and qualitative personas
  • Partner internally to understand and deliver on specific insights needs
  • Monitor and distribute third party research insights relevant to our audienc
  • Ensures that all outputs are accurate, consistent and reflect current business processes

Required Qualifications

  • Experience in Medical Device industry
  • 3+ years in a mid to large corporate environment to include financial analysis and modeling.
  • Thorough understanding of financial & economic concepts required.
  • Meaningful experience with Tableau, Business Objects or another enterprise-level data mining tool
  • Ability to build key relationships and develop an informal network of internal consultants.
  • Possess strong analytical, project management and leadership skills.
  • Ability to deal effectively with all employees, including Executive Management, while conveying a positive service-oriented attitude.
  • Excellent written and verbal communication skills.
  • Ability to maintain confidentiality and discretion in business relationships and exercise sound judgment.
  • Must be able to provide management with clear, concise summaries of analyses and actionable insights.
  • Ability to multi-task and appropriately prioritize work, while maintaining attention to detail.
  • Advanced proficiency in Excel, Word and PowerPoint.

Preferred Qualifications:

  • Medical Device Sales Experience
  • MBA or Master’s in Finance or Economics
  • Segmentation & Targeting Experience
The information listed above is not a comprehensive list of all duties/responsibilities performed. This job description is not an employment agreement or contract. Management has the exclusive right to alter this job description at any time without notice. Any physical and mental requirements described in this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. EOE AA M/F/Vet/Disability: Acelity L.P. Inc. and its subsidiaries are an equal opportunity and affirmative action employer and give consideration for employment to qualified applicants without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, disability, veteran status, or genetic information or any other legally protected characteristic. If you'd like more information about your EEO rights as an applicant under the law, please click here: http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf VEVRAA Federal Contractor